Evaluations allow leaders to identify areas of opportunity and improvements, leverage resources, and enhance managerial decision-making for new products or services.

Evaluations allow leaders to identify areas of opportunity and improvements, leverage resources, and enhance managerial decision-making for new products or services. One responsibility of the innovation consultant may be to complete a SWOT analysis. This analysis provides a comprehensive look at what the organization is achieving and where they can improve organizational performance. From there, the organization can decide on additional products or services to offer to consumers. As the innovation consultant for your selected business, your first project is to assist the organization in improving its performance by analyzing its challenges and successes. Guiding your team, you must either generate a new product, service, or process, or update an existing product, service, or process as a resolution to the organization’s current challenge. Preparation Perform a SWOT analysis for your selected business and use it to: The company I selected is Owenscorning.com Determine the need for change in your selected business. Identify 1 challenge within the business that you will address as part of your business plan. Assessment Deliverable Write a 525- to 700-word report for the department manager in which you: Include the SWOT analysis you conducted and your completed SWOT table. Analyze the current challenge you will address as part of your business plan. Justify how you determined the current challenge you will address as part of your business plan. Propose a solution (e.g., the introduction of a new or updated process, product, or service) for your business’s challenge. Note: This proposed solution will be used throughout the course assessments. Justify the implications of your recommended solution to enhance organizational outcomes.

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