[Revision] How do variances in user-generated content and influencer marketing affect tourist decision-making across different social media platforms?

Summative Assessment – 12,000 words dissertation A study on “How do variances in user-generated content and influencer marketing affect tourist decision-making across different social media platforms? “, written and researched according to state-of-the-art academic standards. It will require you to define research questions and/or hypotheses; perform a literature review; conduct data collection and analysis; draw conclusions and (if applicable) make recommendations for marketing or policy decision-making. The study should be a PRIMARY RESEARCH. If you are doing quantitative or qualitative, please use primary data only and make sure there is enough data for each of it. Please follow the file attached for the format of the dissertation. I have written the introduction already, Please improve on it and continue forward. The format in the file attached should be followed accurately with the word count on each section. Furthermore, I need a lot of In text citation and references should be in Harvard Referencing.

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